EP&T Global is a global company that helps the built environment be more sustainable through high-class management processes, technology and engineers. We worked closely with EP&T Global’s directors’ to create a new brand identity including logo design and visual design language for this sustainable global company. The logo needed to express their core value proposition of introducing cutting-edge sustainable technology in commercial buildings.
Approach
For the logo design, a motif was created representing a building in perspective with the side of the building in EP&T Global’s hero brand blue. The simplicity and geometric nature of the motif evokes a modern feel and ties into EP&T Global’s emphasis on being current and using progressive technology. The three sectors of the tagline ‘Environment, Property and Technology’ are represented in the motif’s linear line work in the brand accent colours of light blue, green and yellow.
Following the logo design & detailed brand guideline additional outputs included refreshing EP&T’s website, creating an icon library, a series of detailed infographic diagrams and systems, PowerPoint templates and presentations, Word templates, printed stationery business cards & flyers, as well as a series of press and digital banner ads.
ClientEP&T GlobalServicesBranding & Identity, Art Direction, Digital Design. Template Design, Print Year2020 ongoing
