Aeyons is an online platform that aims to deliver quality musical education. With Aeyons, students of all levels can access music professionals from around the world and join the global music community.
APPROACH
We worked with AEYONS to create a new brand identity for the launch of their new online platform. Using their existing logo, we transformed the brand visual into a detailed style guide presenting a bold, sophisticated and modern new look with updated colours, imagery, icons, shape elements, typography and a new visual design language. The brand guides included a strong hero brand in red and sub-divisions of Electric, Jazz, Classical and Performance in supporting colour palettes.
After the completion of the brand style guides, the AEYONS Electric website design and wireframes were created for the platform launch. This design and style would be used to roll out the other remaining divisions over time.
ClientAEYONSServicesBranding & Identity, Art Direction, Digital DesignYear2021
