Microsoft Australia needed a design for their online end of year celebration theme “Happy Hour”.
APPROACH
Drawing inspiration from the theme of “Happy Hour”, our approach transmits a positive and happy energy with the use of a fun serif typeface and energetic animation loops. We also aimed for our design to have a summer and beach-like feel with a tonal earthy and pastel colour palette.
A range of outputs were delivered in the theme identity for the online broadcast including an OFT event invite, a PowerPoint template, an animated bumper video, lower thirds, a tasting menu design, animated gifs for their staff reactions, a countdown timer and a thank you animated video.
Microsoft relayed that they had received a high level of engagement during this online event and very positive feedback on the event design.
ClientMicrosoft Australia ServicesBranding & Identity, Art Direction, Digital DesignYear2021
